Now you follow Director Acquisition Marketing M/F. You can view all the Vacancies you follow on your profile.

Director Acquisition Marketing M/F

Marketing
Marketing Mix

Description

• You set overall acquisition strategies which will deliver hyper growth and you lead tactical execution of organic and paid search, affiliate, cooperation programs and New Business Sales
• You develop strategic initiatives to drive growth and you leverage our growth team's aggressive A/B testing program to confirm landing pages and other enhancements, as well as strategic initiative hypotheses (e.g. bid management, technical SEO)
• You develop strategies to enter new markets, you create test plans and lead the implementation to optimize paid and unpaid media campaigns
• You work closely with Marketing Intelligence and Finance teams on pacing acquisition spent and ROI, forecasting, customer analytics, and attribution tracking
• You monitor and report key metrics and develop immediate action plans to optimize campaign performance
• You work closely with Product, Marketing and IT teams to develop and execute roadmaps of functional and technological capability enhancements to drive marketing spent efficiency and better customer experience
• You monitor the competitive landscape and best practices and proactively react to market actions and customer needs by improving plans and operational activities
• You drive the performance, career planning and development of our passionate team • Excellent university degree, MBA preferred
• 10+ years in acquisition marketing, with a track record of creating, planning and executing customer acquisition campaigns to drive transformative business results
• Deep channel expertise across the entire marketing mix, especially within SEA/SEO
• Curious, driven and visionary mindset; you're inspired by the road less traveled by and finding creative solutions that others haven't considered
• Comprehensive understanding and application of bid management and on-site SEO methodologies
• Profound leadership experience and strong ability to work across organizational boundaries
• Exceptional organizational skills and attention to detail, as well as ability to prioritize multiple projects simultaneously
• Self-starter who can struggle through ambiguity
• Entrepreneurial spirit that enables you to thrive in a fast-paced environment while working within stringent timelines and balancing short term needs with long term company goals
• Proven ability to communicate across national boundaries and collaborate within global teams
• Fluent in English; every other (European) language is a plus

common.workspaces

Benefits

After work drinks
After work drinks
Anniversary gift
Anniversary gift
Employee referral bonus
Employee referral bonus
Free bus rides
Free bus rides
Health insurance
Health insurance
Maternity/paternity leave
Maternity/paternity leave
Mobile language course
Mobile language course
Paid sick days
Paid sick days
Performance bonus
Performance bonus
Regular team events
Regular team events
Relocation support
Relocation support
Table football
Table football

You may also be interested in