Head of Performance Marketing

Description

At Funding Circle there’s a mission that drives everything we do. Around the world, we want to help small businesses get the finance they need to thrive, creating thousands of jobs as they drive the economy forward.

We have teams in London, Denver, San Francisco, Amsterdam and Berlin, we’re fusing finance and tech to build new opportunities for those who want to achieve more.

Are you made to do more? Join us!

Funding Circle Marketing drives growth, but not just Funding Circle’s. We connect small businesses with the funds they need to grow to help small businesses continue to play a vital role in the U.S. economy. So far we’ve lent $10.9 billion, resulting in the creation of over 115,000 new jobs globally - and we’re just getting started. We are ambitious and passionate about helping more small businesses. We are curious, data focused, and action ready in our approach to grow our presence so we can reach more small businesses.

We are looking for a Head of Performance Marketing to join the marketing team and accelerate Funding Circle’s US growth. Multi-channel performance marketing is a key driver of our growth and we want a senior leader for this role. You own Funding Circle’s performance marketing strategy including budgets, experimentation, and new channel expansion. As a Senior leader we need someone with domain expertise to coach and grow a team as well as someone who can communicate effectively with key partners.

As the Performance Marketing Manager you will be responsible for…

• Handle performance marketing strategy, budget allocation, optimization and growth
• Mentor, coach, and manager performance marketing team members to maximize their potential and growth
• Develop and implement test and learn roadmaps across channels, audiences, messages and creatives
• Partner with Marketing Analytics and Finance to forecast budgets and performance
• Partner with in-house Brand and creative teams as well as external agencies for creative development as needed
• Weekly and monthly reports of KPI to stakeholders
• Presenting strategy, initiatives and campaigns results to broad audiences, with focus on insights and next steps, not just data

You’ve been there and done it…

• 8+ years experience in performance/digital/direct marketing
• Strong working knowledge and shown success of building and scaling at least one performance channels, either online or offline
• Experience driving creative development by turning concepts into creative briefs and iterate through A/B tests
• Ability to think strategically but also dive into campaign planning and execution
• Adept in managing multiple projects and partners
• Rely on testing design, implementation and detailed analysis to measure and report on program performance
• Strong Excel competency, comfortable working with complex data and with Analytics partners
• Ability to set goals and execute under tight deadlines required
• Excellent time and project management skills
• Actively seek knowledge and takeaways on the latest innovations and opportunities impacting the overall marketing landscape.
• Bachelor's Degree required
• Experience running Direct Mail or Search campaigns is a plus
• Experience on SMB marketing is a plus

• Familiarity with business intelligence tools (Tableau, etc)
• Experience with tag management tools (Google Tag Manager, etc) and exposure to engineering component

At Funding Circle, we celebrate and support the differences that make you, you. We’re proud to be an equal opportunity workplace and affirmative action employer. We truly believe that diversity makes us better.

We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.