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Product Marketing Manager Business

Description

We’re looking for a stand-out B2B Product Marketing Manager to join our business team in London. The role is a unique opportunity to help grow one of the most exciting fintech products in the business space.


Founded in 2011, TransferWise has over 4 million customers and moves over £2 billion every month. The business product is one of our fastest growing, and we’re looking for an experienced, energetic Business PMM to take it to the next level.


The suite of business products currently includes a powerful API for enterprise customers, a multi-currency account and debit card for businesses of all sizes, and a payment solution for SMBs, freelancers, and ecommerce players. But there’s more still to come.


This Business PMM will help launch new products and features worldwide. They’ll also work with global product and business development teams to help scale our existing products and customer base.


You’ll get support from a group of talented marketers embedded in other product teams in TransferWise, and travel between London, New York, Tallinn, and Singapore offices to collaborate. In time, you’ll have the opportunity to grow the business marketing team yourself, and lead others. So if you’re an energetic, motivated, all-rounder who’s up to taking on an exciting challenge, we’d love to hear from you.



So what's the role?


  • Own the go-to-market strategy, campaign planning, and execution for global launch campaigns for new business products and features
  • Develop and refine the value proposition, messaging frameworks, and positioning for our business products across all markets and use cases, together with a marketing copywriter
  • Work with central marketing teams to deliver a consistent message across all channels and contribute to accelerated growth
  • Produce high quality marketing assets including case studies, white papers, webinars, social media, landing pages, and video
  • Collaborate with engineers, marketers, analysts, copywriters, designers, SEO, sales, product managers, compliance, legal, and more to deliver on product marketing tests and campaigns
  • Embed yourself in the global Product and Business Development teams across New York, London, and Tallinn, and work with them to understand and support our rapidly growing customer base of different businesses
  • Run customer insight programmes, user testing, research, and competitive analysis
  • Deeply understand our product suite, the product fit for different types of customers, and how customers find us; stay on top of where our products are heading
  • Be personally responsible for helping TransferWise transform the old, stodgy B2B payments market and make TransferWise for Business the go-to solution for companies of all sizes

What are we looking for?


  • You have strong experience in product marketing for a B2B tech product
  • You have experience launching new business products or features with proven success
  • You’re creative and also highly analytical; you use data as a crucial part of decision-making
  • You have strong technical skills, can execute on campaigns and product marketing tests, and can express your results with data science and statistical significance
  • You have exceptional written communication skills; you know how to hone a message and communicate clearly with customers and company stakeholders
  • You’re customer-focused, empathetic, and know how to figure out what our customers care about. You’ll gladly hop on the phone or meet them for coffee, anything to figure out how to make their lives easier
  • You’ve worked in finance, consulting, technology, started your own company, or done something else that was challenging
  • You thrive with autonomy and independence, and enjoy working in a complex, technical industry
  • You love a good challenge, and the prospect of a high-pressure, fast-moving project motivates you to excel
  • Our teams are located around the world, so you’re excited about occasional travel
  • Above all, you want to be part of growing TransferWise exponentially

A bit about TransferWise:


Since 2011, we’ve had a clear mission: money without borders. Built by and for people who live global lives, we’re the fairest, easiest way to manage your money across borders.


We’re just at the beginning of our story and we’re growing at an incredible pace. We won’t stop until anyone, anywhere can send, spend and receive money wherever they are, whatever they’re doing. There’s still a lot to do and we can’t do it alone.



Our People:


At TransferWise, you’ll be joining a movement of people who believe in a better, fairer, more transparent way of moving money around the world. You’ll collaborate to do your best work and take on problems that no one has looked at before.


If you’re keen to learn, grow, try new things and aren’t afraid of a bold plan, you’ll fit right in.



How we work:


At TransferWise our strategy emerges from the collective brainpower of all our people, who are organised in dozens of independent, autonomous teams. Teams stay closest to our customers, so they choose what problems to solve and where to spend the most time.


You’ll experience radical levels of ownership and empowerment within your role, plus have the opportunity to see the direct impact of your work on our customers.



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common.workspaces

Benefits

All expenses paid company holiday
All expenses paid company holiday
Discounted gym membership
Discounted gym membership
Enhanced maternity and paternity leave
Enhanced maternity and paternity leave
Free breakfast
Free breakfast
Sauna
Sauna
Stock Options
Stock Options
Table tennis, Xbox and board games
Table tennis, Xbox and board games
Team lunch
Team lunch
Vision care
Vision care
Vitality Health Insurance (UK)
Vitality Health Insurance (UK)

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