Marketing Manager - Campaigns (Maternity Cover)

Description

Are you an experienced marketer looking to make an impact in a rapidly growing company? We are seeking a talented team member to join our experienced and dynamic marketing team as our Marketing Manager for Campaigns

 The role is a 12 month maternity contract starting February 2018 in our London office and will report to Head of UK Marketing supporting UK internal sales teams to ensure UK market growth.

 Your RoleYou will shape the future of Trustpilot’s brand as you take part in a complete marketing experience and you lead every facet of a prospect's journey. From identifying key messages, to building and executing integrated marketing campaigns across various channels ( advertising, webinars,  nurture programs and PR and thought leadership), you help shape the voice of the Trustpilot and help to further develop our loyal customer base.

Main Responsibilities

• You will own and develop inbound marketing programs with a strong focus on marketing automation and full funnel nurture campaigns
• Develop and execute demand generation campaigns including trade shows, media partnerships and paid digital
• Work with the global marketing functions to develop campaigns that work both locally and across markets
• Lead acquisition-marketing campaigns through all phases of the campaign lifecycle, including strategy and creative development, audience segmentation and targeting, execution of the campaign and coordination with agencies and in-house stakeholders
• Ensure internal sales awareness and engagement in campaigns to maximise ROI
• Analyse these programs and report on campaign performance

Required Skills

• Experience of building and executing inbound B2B campaigns in a SAAS business
• Hands on knowledge of Hubspot or a similar marketing automation platform and Salesforce CRM
• The ability to work on both strategic and tactical levels within a global marketing organisation
• A proven track-record in marketing campaign delivery and strong ROI in terms of campaign success
• Strong project management experience and ability to handle multiple projects at one time, preferably expertise in the SaaS sector (but not exclusive of other sectors)
• Solid stakeholder management skills and the ability to influence others
• Experience in working with external agencies
• Flexibility to travel and work out of normal office hours

Qualifications

• BA/BS Degree in Marketing, Communications or a related field
• +5 year’s experience in a B2B marketing role
• Excellent verbal and written communication skills
• Excellent interpersonal skills with a demonstrated ability to work in a cross functional team environment
• Strong business acumen, superb knowledge of demand generation fundamentals
• Strong organizational & time-management skills with the ability to handle multiple tasks

We offer you

• A key part of an exciting international growth journey
• A vibrant cultural in our St Pauls office with unlimited snacks, ping pong, darts and awesome social events
• Great benefits package including: company pension, company bonus,  season ticket loan and 24 days holiday