Senior Marketing Operations Manager

Description

Every three seconds a consumer posts a review on Trustpilot.  

They are sharing their experience with one of the hundreds of thousands of companies who use our platform to get closer to their customers, create better experiences and grow brand trust.

Our mission is to be a universal symbol of trust. In an age of distrust where truth itself is under threat, that’s worth springing out of bed for. More than 800 of us do that every day in one of the seven countries and eight cities where we operate.

To continue this success, we need to be efficient and effective in our communication to consumers and business alike - this will be your focus.

We are well on our way - but there’s still a long way to go. Want to help?

Trustpilot is growing fast. Fantastic. However, support of this growth is increasingly dependent on the systems and processes. This role will provide two critical elements to marketing.

The Marketing Operations Manager will facilitate the scalability, predictability, and efficiency of marketing. This is an engaging and hands-on role, so will suit an individual who is able to model a system, analyse it’s constraints, calculate the importance of each piece and deliver the predicted impact of projects.

• Analyze existing data and historical trends to provide insights into best practices and answers to complex questions including lead management processes, lead scoring, campaign tracking, budget to pipeline and revenue (attribution) and database health
• Ad-hoc analyses and insights on all ongoing marketing activities including the impact of new marketing approaches to advise on best practices
• Ensure that marketing measurement drives performance review of key functions and campaigns
• Manages key marketing metrics which determine investment, status of marketing initiatives, program ROI, consumer acquisition and consumer retention
• Guarantee data quality across marketing metrics and operations
• Enhances all marketing operations in order to facilitate lead generation, nurturing, and implementation
• Build and maintain a marketing technology stack that meets the needs of the business, is effective in engaging customers, and provides scale to our customer communications
• Responsible for the implementation of ongoing key marketing systems such as Hubspot, Wistia and leading the integration with the sales department
• Responsible for the management of marketing reporting of day-to-day campaign activities, reporting from basic campaign tracking to attribution models
• Orchestrate the annual marketing planning and budget process (e.g. milestones, participants, actions, templates, calendar)
• Key to success in this role will be an ability to manage multiple agendas from the Senior Leadership Team, while using well developed influencing skills to deliver the required outcomes of Marketing.
• The successful candidate for this role will have significant experience in senior roles within global operations and marketing, focusing on bringing business-to-business services to market.

• 5+ years in B2B operations & demand generation in SaaS based companies
• Knowledge of CRM & marketing automation systems (Hubspot, Salesforce.com and Data Studio)
• Experience in developing and optimizing lead management and campaign management processes with tangible impact on company efficiency
• Understanding of lead scoring, ROI, leading volume trends, forecasting, and SaaS experience
• A deep interest and strong ability in conducting quantitative analyses and forecasting program results
• A metrics-focused marketer who understands how to evaluate a hypothesis using data and analysis to inform marketing decisions
• Passionate about customer success and technologies that impact companies and their customers
• Ability to manage multiple priorities in a fast-paced environment, work collaboratively with cross-functional teams, and ensure high quality deliverables with attention to detail.
• Be highly organised, methodical and a team player, while retaining the ability to ruthlessly prioritise 
• A hands-on, “can do” attitude, and a drive for outcome focussed performance.

• Total alignment with our brand values: Open to All, Always with Integrity, Collaborative, Positively Human
• The ability to see and plan for both the big and small picture and roll up your sleeves to make it happen

• A mission driven culture that’s tackling one of the most critical issues of our times 
• The chance to be a part of an exciting global growth journey 
• The opportunity to help build a brand that defines the times in which we live 
• An international, fast-paced, diverse and fun working environment 
• Competitive salary, bonus and extensive benefits 
• A vibrant culture that you will find replicated across our Global offices 
• Pension, Maternity & Paternity pay, train travel scheme

Trustpilot is a global, online review community that builds trust and increases transparency between consumers and businesses. Currently boasting more than 75 million consumer reviews of 320,000 businesses, Trustpilot produces a TrustScore for businesses based on recent reviews. Trustpilot’s community is live in 25 countries and more than 10,000 consumers sign up to Trustpilot every day.  The platform also helps businesses generate insights through customer review data analytics. Trustpilot has customers in 65 countries and has developed strong positions in Denmark, Sweden, UK, France, Germany and the Netherlands, as well as the US. With offices in Copenhagen, London, New York, Denver, Berlin, Melbourne and Vilnius Trustpilot’s +700 employees represent 40+ different nationalities.

Trustpilot is a global company and our data practices are designed to ensure that your personally identifiable information is appropriately protected. Please note that your personal information will be transferred, accessed and stored globally as necessary for the uses and disclosures stated in our Privacy Policy.