Offpage SEO Manager

Descrizione

With Babbel anyone can learn a language.Whether on the go, in the subway or at home on the sofa, Babbel supports those who take joy in learning outside of work or school. Since its founding in 2007, the company has grown to become the market leader in app based language learning. In total, Babbel offers 14 learning languages, from English to Indonesian. Professional courses are steadily available via the Babbel website as well as on your smartphone or tablet. At Babbel more than 500 team members from over 42 different countries work hard to set standards for creating a new learning experience.

We are looking for a talented Offpage SEO Manager to join our Team in Berlin!

RESPONSIBILITIES

• You will be responsible of developing our SEO off-page strategy (in six languages, worldwide)
• Execute off-page link acquisition projects to improve domain authority and visibility in SERPs.
• Analyse competitors SEO strategy and tactics, and work on reverse engineering backlink profiles
• Ongoing link prospecting and competitive backlink mining.
• Manage the relation with external SEO agencies, as well as working on outreach yourself.
• You will work on broken backlink identification and reclamation; and run backlinks audit and spammy link clean up.
• Support in the developing of reports to monitor backlink portfolio, link opportunities and track success of your link acquisition projects.
• Advise other in house teams in the production of highly linkable content and assets, planning, managing and launching link bait campaigns.

 REQUIREMENTS:

• You have at least two years of experience in SEO management with focus on Off-page optimization.
• You have a deep understanding of the dos and don’ts in Off page SEO because you have been keeping track of Google’s algorithm update history.
• You have a profound knowledge of Google Analytics, Search-console and the most common tools (Searchmetrics, Moz, Sistrix, Majestic, etc)
• You are fluent in English; another European language such as French, German or Portuguese is a plus.
• You have your own network of contacts / agencies for Off page SEO activities
• You have an structured approach to work; and, while been a team player, you can also work independently.