BlaBlaCar logo BlaBlaCar

SEO Manager

Creata il 26-02-2020
Location Paris

Descrizione

Company Description

BlaBlaCar’s vision is to bring fairness, freedom and fraternity to the world of travel. 

BlaBlaCar was created in 2006 with one dream in mind: fill the millions of empty seats on the road to create an efficient, affordable and friendly way to travel. Today, our global, trusted community counts 75 million members in 22 countries, enabling a smarter, large scale and truly sustainable transport network. 

Born from a simple idea of people sharing their rides, BlaBlaCar’s ambition is to become the go-to marketplace for shared road mobility. We offer long distance carpooling service, a commuting carpooling service, and since 2018  a marketplace bus service too. A filled bus emits one third of the emissions per passenger kilometer as an average car. So we want to fill those seats too! 

In 2018, 84 million travellers used BlaBlaCar globally saving 1.6 million tons of CO2. Meanwhile we enabled human connections, bringing people closer together in more ways than one with 87% of members say that carpooling is an enriching experience. 

BlaBlaCar offers a truly and unique international environment with a team counting 35 nationalities,  serving a global member-base from 8 offices in Berlin, Kiev, Madrid, Milan, Moscow, Paris (HQ), São Paulo, Warsaw. English is the official spoken language across BlaBlaCar. We are privately-held and founder-led. Our team of 500 employees is entrepreneurial, passionate, and fundamentally mission-driven. 

Job Description

Why join us?

BlaBlaCar is looking for a SEO manager based in Paris who would oversee all our domains across the world. 

As such, you will manage our SEO activities in several countries dealing with diverse Search Engines like Google, Yandex or Bing. 

The role is extremely critical given importance of SEO traffic for BlaBlaCar.

You will be joining BlaBlaCar at a very exciting SEO period, as our product is constantly evolving and so is our competitive environment.

To turn these changes into opportunities, we’re looking for an expert with strong business sense, project management skills and entrepreneurial spirit. While being embedded in the Tech team, you will have multiple stakeholders from Product, Content, Design, and Marketing teams as well as our different local teams abroad (France, Spain, Germany, Russia etc.)

What you will directly contribute to:

  • Owning the SEO expertise in-house and being identified as such across teams

  • Reactively and proactively making recommendation on our Product decisions so they maximize SEO impact

  • Defining an offensive SEO strategy and roadmap, especially on travel-related searches

  • Executing this strategy and roadmap, with support of different teams

  • Collecting, formatting and analysing SEO KPIs to measure performance

  • Fostering a SEO culture across the company

  • Implement Yandex SEO GuideLines to BBC websites

  • Help the BBC to get market share as fast as possible

Qualifications

What you will need to be successful:

  • 2/3 years of SEO experience, focused Technical SEO 

  • Mastering both on-site and off-site SEO dimensions

  • Being able to build business cases (estimating impact of changes) in order to determine roadmap

  • Deep knowledge of monitoring tools (eg. SEMRush etc)

  • Being comfortable with a fast growing team

  • Having defined SEO strategy for large scale tech projects is a strong plus

  • Precise knowledge of Yandex is an advantage

  • Being efficient with OnCrawl is an advantage

  • Fluent in English and in French (other languages are appreciated)

  • International work or study experience is a plus

Additional Information

A few practical details about the role : 

  • Start: As soon as you are ready!
  • Location: Paris HQ
  • Contract: Full-time permanent contract (CDI)
  • Compensation: Competitive package based on experience

What we offer all of our employees: 

  • A start-up spirit that fosters agility, teamwork and impact
  • Challenging career opportunities in a high-growth and fast-paced environment
  • An inspiring working environment including state-of-the-art office spaces
  • Free carpooling to live our value “Be The Member”
  • Annual BlaBlaBreak which takes us all for an unforgettable weekend
  • Bi-Weekly BlaBlaTalks when we learn from each other
  • Weekly Tech Demos

What is next: 

If you are ready to join our exciting journey, please apply below: upload your resume in English (PDF format) and your cover letter. Applications without cover letter will not be considered. Kindly note that only complete applications will be reviewed by our hiring team and that all your information will be kept confidential.

You can expect us to review your application within the following 2 weeks. If your application fits our requirements, we will invite you to a first call followed by several face-to-face interviews and a case study.

BlaBlaCar is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Benefit

BlaBlaBreak: meeting con tutti i tutti i team locali per un fine settimana insieme.

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BlaBlaTime: meeting settimanale globale in cui ogni team presenta il suo obiettivo principale e l'attività 

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