Descrizione
We are currently in the process of recruiting a candidate to cover a position of Brand Manager.
THE IMPACT
He/she will be the main brand ambassador, inside and outside the organization, ensuring the presence of Elica brand in the market
MAIN ACTIVITIES AND ACCOUNTABILITIES:
- Design and keep updated the Brand guidelines and ensure/monitor the proper application (providing also support to trade marketing to execute a perfect in-store execution of the brand)
- Define, in according to the Direct Manager, and execute the ATL/BTL & PR strategy, carrying out the ATL & PR strategy, monitoring the progresses and measuring the results
- Design and carry out the events strategy, ensuring the presence of Elica brand only to selected and relevant events
- Define, in according to the Direct Manager, the contracts and coordinate vendors