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International Online Marketing Manager (Search Engine Advertising) M/F

Creata il 20-10-2017
Location Munich

Descrizione

• You plan, develop and manage the PPC strategy for international markets
• You launch and optimize paid search campaigns in several search engines (Google & Bing)
• You continuously optimize account structure, keyword portfolio, ad texts and bidding strategies
• You assure that the reporting of relevant KPIs is always up to date and you conduct advanced analyses
• You execute A/B-tests, collect & analyze data and identify trends & insights in order to maximize the performance of your accounts
• You develop innovative strategies to improve & expand our PPC activity by evaluating new advertising channels, campaign types and AdWords features & betas • Bachelor's or Master's degree in Economics, Marketing, Digital Media or related fields
• A thorough understanding of PPC and web analytics tools
• Strong analytical skills and an affinity for numbers
• Strong communication skills as well as an organized, autonomous & team-oriented working style
• A high level of initiative & reliability and the motivation to continuously optimize processes
• International marketing experience
• Fluent in English; any other European language is a plus

Benefit

Drink post lavoro

Drink post l...

Anniversary gift

Anniversary ...

Employee referral bonus

Employee ref...

Corse in autobus gratis

Corse in aut...

Assicurazione sanitaria

Assicurazion...

Permessi maternità /paternità 

Permessi mat...

Corsi di lingua mobile

Corsi di lin...

Giorni di malattia pagati

Giorni di ma...

Performance bonus

Performance ...

Eventi periodici

Eventi perio...

Supporto relocation

Supporto rel...

Calcio balilla

Calcio balil...

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