Manager | Acquisition & Growth Marketing

Creata il 06-03-2019

Location Santa Monica, CA, US

POSIZIONE CHIUSA Candidati ora

Salva per dopo

Descrizione

About Houzz

Houzz is the leading home renovation and design platform in the world. We have a highly engaged community of more than 40 million unique monthly users who leverage our technologies to find inspiration for their next home project, connect with over 2.1 million home design and remodeling professionals and discover products in the Houzz Shop.

About This Role

Houzz is looking for a digital marketing expert to increase traffic, grow the brand, and drive both acquisition and revenue from new users as well as from industry professionals. This individual will champion the value Houzz provides to both homeowners and professionals, and will develop the analytical infrastructure to guide key decisions across the organization.

What You'll Do

Be the expert on our homeowners and professionals: who they are, what they look for, and how they look for it

Create paid search and social campaigns designed to maximize ROI and revenue

Measure and optimize paid search, display and video advertising, and direct response social campaigns

Work with cross-functional teams of creatives and analysts to drive landing page optimizations, add creative, cross-channel and cross-device attribution models

Test new and advanced advertising platforms and features with the ability to define, measure and identify successful tests and scale these programs

Manage paid digital marketing budget and campaign pacing

Leverage our strong and authentic brand and incredible wealth of content to execute on content marketing strategies through paid channels

At a Minimum, We'd Like You to Have

Minimum 2+ years of digital marketing experience with at least 1 year of paid search experience driving revenue and traffic

A highly analytical and creative mind; develop a thesis, but adapt to results

A detail oriented mindset and strong communication skills

Advanced Excel and PowerPoint skills

Bachelor’s degree

Ideally, You'll Also Have

3+ years of experience

Experience marketing on social channels