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Product Marketing Industry Products

Creata il 06-02-2018
Location Tel Aviv

Descrizione

Join Houzz and Ivy in TLV in revolutionizing the home and remodeling industry and have an impact on over 1.5 million professionals around the world. Frequently ranked as one of the top 10 most disruptive companies in the world and backed by marquee venture capitalists, our entrepreneurial culture and warm family atmosphere will surround you with a fun and dynamic work environment you will only find at Houzz.
We are looking for a strong SaaS/B2B product marketer to help us convey the value of Ivy, the leading interior design business management software, to our amazing users. You will run all product marketing activity, define and execute feature launches, and evanglize Ivy to our customer base. You will help shape the product and strategize on how to position Ivy through innovative messaging, strategic positioning, and compelling content for sales and support. This role will live on our Product Team and be highly cross-functional, requiring partnerships with product, engineering, sales, customer success, and more. 
Responsibilities
  • Develop positioning, write messaging, and articulate the value proposition to our core users
  • Define and drive feature launches along with the required marketing content 
  • Ensure product messaging consistency across all user touch points
  • Conduct market analysis to understand product gaps and user needs
  • Work directly with the multiple teams and customers across the US
  • Requirements
  • 2+ years in a product marketing position
  • English at a native-speaker level 
  • Analytical in nature; focus on quantitative metrics to measure success of efforts
  • Strong writing skills with emphasis on communication of complex functionalities
  • An ambitious and excited attitude
  • A self-starter with an amazing ability to drive projects to completion
  • Bachelor's degree is preferred with technical or computer background
  • Benefit

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