Ecommerce Analyst

Descrizione

Kipling is part of VF, the global company behind some of the world’s leading lifestyle brands. If you are an active lifestyler then you are probably very familiar with brands such as Vans, The North Face, Timberland, Napapjiri, Eastpak, Kipling and others. These are just some of the names we at VF produce and sell in over 1500 stores across 170 countries.

Let’s talk about the role!

• You ensure that the Kipling.com website and platform are ready and able to support the online retail business and brand activity, which are defined by a structured retail calendar set out by the Brand and Ecommerce team.
• You will be responsible for all technical aspects of the website working alongside the platform suppliers, our Ecommerce Central Team, the brand marketing and merchandising teams, as well as the Ecommerce team to ensure that our consumers have a seamless path to purchase and brand engagement. 
• You will be involved with new project development and integration both in the online and offline space for the brand and work with the Ecommerce Manager to define brand project strategy, understand the quick wins, as well as the longer term goals and needs of the brand.

A few of your accountabilities:

• Analysis of the user journey, benchmarking competitors, providing insights on UX improvement to optimise the consumer’s path to purchase.
  
• Manage 3rd party implementations of technical changes to the website and manage the budget for all maintenance costs.
• Ensure all URLs are active, reduce the amount of 404 and error messages, responsible for website tagging, manage the technical aspects of the CMS, CRM system for all Brand Marketing messages on the website. 
• Deliver all Ecommerce Projects on time, within Specification and within budget. 

Requirements

• Bachelor degree or equivalent experience within the technical area (3-5y). preferable Minimum 1 year experience in an Ecommerce or Digital Marketing Environment. 
• Good Knowledge of Magento Platform is required. 
• Good knowledge of SEO: Meta-Tagging and Tag implementation, best practices 
• Good knowledge of Tagging: GTM 
• Strong Expertise in HTML and CSS 
• Good knowledge of Excel and the MS Office suite and Knowledge of Photoshop is an asset. 
• Familiar with new and upcoming developments within Ecommerce and a strong understanding of SEO principals and best practices, SEM, Social Media and Digital Marketing 
• Excellent time management and ability to prioritize workload and deliver to deadlines. 
• Eye for detail to ensure the highest levels of accuracy. 
• A team player with strong communication skills. 
• Proficiency in written and spoken English, any other language is a plus. 

Why Kipling?

Our success story started in ‘87 in the heart of the fashion capital Antwerp (Belgium) with the iconic crinkled nylon bags. Today Kipling’s well-known bags and accessories are available around the world in 436 stores in 80 countries and can be found in more than 7500 shops including the best department-stores, and kipling.com.

We are on a mission, to live a vibrant and colorful life – to go places you never been before. We lighten your step, powering your curiosity, to go your own way.

That’s why we inject all our creativity and out-of-the-box thinking into developing thoughtful designs with a casual coolness. Simply put, we design bags that inspire mobility and lighten your life. At Kipling our culture is driven by 4 values. We are determined. We are inclusive. We are expressive and Fun.

Our benefits:

• Be your own time manager
• Relocation Package
• Very good coffee, an office canteen & othter basics like water or fruits
• Impressive Discounts for all VF brands
• The chance to work with likeminded, joyful people
• Vibrant working environment that is not only cool but also sustainable

Join us: we're looking forward to meeting you!