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E-Commerce Specialist China

Creata il 02-08-2018
Location Shanghai

Descrizione

The Opportunity

We are happy to offer the opportunity to join our team in the newly opened Shanghai office to an analytics affinite, self-starting and sports loving teamplayer. You will be responsible for planning and running our online direct-to-consumer business in China.



工作机会


我们真诚地欢迎有志人士加入我们在上海新成立的办事处。我们希望您拥有分析经验,工作积极主动并且热爱运动。具体工作职责如下:负责中国面向消费者在线业务的规划和运营。


 

Key responsibilities include:

  • Create and own the DTC business plan and P&L for China


  • Lead the set-up and operation of our online sales channels in China together with our TP (third party provider)


  • Manage our TP and work closely with the global DTC business in Zurich to grow On as brand in China


  • Develop a plan for acquisition, activation and retention of On customers across all online channels in China 


  • Set budget and targets for online marketing across all online channels while maintaining a healthy ROAS


关键职责:


  • 制定并负责中国 DTC 业务计划和损益表
  • 与我们的第三方提供商一同负责中国在线销售渠道的组建和运营
  • 管理第三方提供商,并与苏黎世的全球 DTC 业务部门密切合作,促进 On 品牌在中国的发展
  • 制定中国所有在线渠道 On 消费者的获取、激活和保留计划 
  • 制定所有在线渠道的在线市场营销的预算和目标,并维持较好的资产收益率

Besides being excited to be part of the team that is putting the fun into the run for millions of people, we hope you’ll also bring:

  • Experience in DTC in China, execution as well as strategy


  • Strong Tmall experience and network


  • Good understanding of digital channels incl. SEO, SEA, social media, messenger


  • Know how to grow a young challenger brand to a Chinese audience


  • Strong web analytic skills - reporting revenues as well as identifying opportunities & hurdles


  • Excellent English and communication skills


  • Keep up to date with current digital and consumer trends


  • Experience of managing a team or TP


我们团队的目标是为数百万的跑者带来跑步的乐趣。加入我们,体验这一催人奋进的使命吧。为此,我们希望您:


  • 要求拥有在中国的 DTC 经验,并拥有相关的执行和战略经验
  • 拥有丰富的天猫经验和网络经验
  • 能较好地理解数字渠道,包括 SEO、SEA、社交媒体和聊天方式
  • 掌握如何将年轻的挑战品牌推广给中国受众的相关知识
  • 拥有强大的网络分析技能(收益报告以及对机会和困难的识别)
  • 优秀的英语和沟通技能
  • 随时掌握最新的数字和消费者趋势
  • 拥有管理团队或第三方提供商的经验

What we offer:

We offer a sportive, challenging and supportive working environment that is counted amongst the top startups in Switzerland, that has an international, dynamic and entrepreneurial spirit. This is where your work matters, you’re hands-on and your team members are amongst the very best in their respective disciplines and fields – so join us in our newly opened subsidiary in Shanghai. 


我们的福利:


我们按照瑞士顶尖创业公司同等的标准,提供运动氛围浓厚、富有挑战性和支持性的工作环境。作为一家跨国公司,我们将让您体验蓬勃的活力和企业家精神。加入我们在上海新成立的子公司吧——您将与业界优秀的人士共事,您可以亲力亲为,尽情发挥您的工作创意! 


Benefit

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