Publicis Groupe Italia logo Publicis Groupe Italia

Media Activation Category Lead Nuova

Creata il 14-01-2022
Location Milan


Descrizione dell'azienda

Publicis Groupe: win in the platform world!  

Zenith is part of Publicis Groupe, the world’s third largest communications group.

What can we do as Publicis Groupe?  Known for its world-renowned creativity, best in class technologydigital and consulting expertise, Publicis Groupe is the only one in the industry able to best accompany its clients in their digital business transformation journey - anywhere in the world.  

And what makes us unique? A Connecting Company, driven by a common purpose, a powerful spirit, shared behaviors, great character and a relentless focus on clients - Power of One!

About Zenith

Media and communication thrill you in all their facets? Are you the precise one in the team? The goals - oriented man / woman?

With particular attention to the role played by data and the scouting of new technologies, Zenith - the ROI agency - is the right place for you! 

Click here to find more about us.

Descrizione del lavoro

Your to-do list

  • Under the guidance of the Media Activation Director you will lead autonomously your own categories, managing communication activations on all media for an important client, liaising with the client marketing and media departments
  • Lead and direct the development of client presentations from a media perspective;
  • Work in total symbiosis with dedicated Insights and Strategy category lead as a partner
  • Building productive working relationships with internal teams working on other categories, media owners, Branded content and influencers specialists and technology partners;
  • Being constantly aware of media innovations and developments in data, tracking and targeting in order to deliver the most innovative and accountable media activations possible;
  • Work with Digital experts and senior members of the team on strategy and presentations to clients;
  • Collaborate with creative and social agencies in a timely fashion to convey our Power of One USP
  • Draw insight from campaign results, marketing mix models, competition moves and changes in society
  • Keep track of categories’ performance and suggest changes to increase efficiency

Interested? Keep reading...Zenith is looking for a Media Activation Lead for its Milan offices.


If in your past experience:

  • Fluent knowledge of English;
  • At least 10 years of experience and 4 in a similar role;
  • Excellent use of Office suite;
  • Complete knowledge of Offline Media and tools;
  • Deep knowledge about digital activations.
  • Knowledge of banded content and influencer activations a +
  • Experiences in applying insights from marketing mix model
  • Perfect knowledge of multimedia tools
  • Management of resources and team building skills
  • Ability to quickly evaluate situation and adapt discourse to environment

If you are:

  • able to work on multiple projects at the same time;
  • great at working in teams;
  • detail oriented;
  • eager to lead your clients towards new territory

 send us your application! 

This opportunity does not provide relocation support. 

Informazioni aggiuntive

We take care of our talents and their wellbeing

  • Future of Work: flexible hours and smartworking
  • Corporate benefit: a platform dedicated to our people full of offers, discounts and more
  • Learning&Development: a tailored learning path, individual and needs based approach, always on! 
  • Corporate Wellness: free access to online training classes for your physical and psychological wellbeing

Did you know that our motto is Viva la difference? With or without D.Lgs. 198/2006, we can't wait to meet you and welcome you, whoever you are!

Find more about Publicis Groupe Italy and our values on our official IG page here.




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