Marketing Coordinator

Descrizione

You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.

A Marketing Coordinator should be a competent professional able to grasp consumer behavior trends and generate creative ideas. If you have excellent communication skills and a passion for communication strategies, we want to meet you.

Responsibilities

Management: Plan and execute initiatives to reach the target audience through appropriate channels (earned, owned, paid), set up tracking systems for online communication activities, track progress with Marketing Managers and Marketing Specialist

Art: Design and implement successful communication campaigns, craft clear product marketing copy, collaborate with the design department to produce promotional materials

Science: Conduct research to analyze customers’ behavior (e.g. purchasing habits, trends and preferences), identify and analyze competitors, prepare reports by collecting and analyzing sales data

Requirements

Proven work experience as Marketing Coordinator or similar role, in a company or agency

Knowledge of traditional and digital marketing tools

Experience with research methods using data analytics software

Expertise with SEM / PPC campaigns

Excellent communication and presentation skills

Bachelor degree in Marketing or relevant field