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Amazon & Marketplace Advertising Lead

Creata il 12-03-2021

Descrizione


We have an exciting opportunity to join our team as an Amazon & Marketplace Advertising Lead!If you’re comfortable working in a fast-paced environment and have a knack for deep dive analysis, if you are smart and highly motivated, if you are driven by achieving ambitious results, this is the right role and place for you.






Our Company


Witailer is a tech oriented startup whose mission is to help brands succeed in the complex e-marketplace and Amazon ecosystem, offering to customers end-to-end strategic and operational solutions and proprietary software. Our team is composed of dynamic young individuals with a strong international view and coming from diverse backgrounds. We serve our clients as consultants and as partners in the implementation of operational strategies.



At Witailer, you will learn everything about e-commerce and the recipe for success on e-marketplace platforms through focus on content quality, marketing, promotions and customer experience and you will have the possibility of being directly coached by a team of experienced managers coming from top international FMCG, Consulting and E-commerce companies.



What you'll do


As an Amazon & Marketplace Advertising Lead, you will support our clients’ maximizing revenue while optimizing ROI of advertising investments.


Your main responsibilities will be:


  • Define advertising strategy of clients, both on paid search and display (programmatic) ADV
  • Implement defined ADV strategies from keyword/product research and campaign creation (on Amazon Advertising platform) to performance analysis to campaign and bid optimization
  • ADV Budget management and forecasting of key metrics like sales growth and ROAS
  • Actively manage pay-per-click/search and display (programmatic) campaigns, executing and optimizing their performance to help improve client’s ROAS, clickthrough, conversion rate
  • search ranking, discoverability and visibility on Amazon shelf
  • Analyze and monitor performance vs objectives, providing recommendations and insights to exceed client expectations
  • Stay abreast of new Amazon Advertising feature releases and decide how best to integrate them in current client strategies to deliver further value

What it's like working at Witailer


Our work culture is friendly and collaborative. We value the opinion of each team member, and encourage each person to directly shape the company, processes and the direction.



When you join our Team, you’ll find:


  • A fast-growing, dynamic team, working with a startup mindset
  • Competitive salary and meal tickets
  • Flexibility and smart working opportunities
  • Smart offices at the heart of Milan (foosball/calcetto included!) and perks (coffee, food)
    Requirements:
    • Bachelor’s degree
    • Excellent communication skills (Italian and English)
    • 1-2 years of previous work experience in advertising, marketing or e-commerce
    • Direct experience in Digital Advertising, campaign monitoring, optimization and data analysis is a strong plus
    • Ability to prioritize and juggle many activities while maintaining strong attention to detail
    • Data driven approach and ability to analyse data to decide on the appropriate course of action
    • High IT Literacy: proven use of Excel, Power Point, Google apps
    • Passion for technology start-ups and e-commerce
    • A team player with strong willingness to cooperate and bring value to the project
    • Previous Display Advertising and PPC experience is preferred
    • Previous experience managing a team would be a plus
    Location:Milano, Italy

    Benefit

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