(Senior) Content Marketing Manager M/F

Created on 06-02-2018

Location Munich

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Description

• You have the overview over all content projects for the website. You coordinate internal & external contributors to ensure optimal content creation
• You plan, manage and control budgets
• You conceive, plan and implement highly scalable content marketing strategies that focus on the customer and optimize business and SEO KPIs
• You ensure brilliantly researched, outstanding and unique content that is based on provided KWs and you never settle for less
• You come up with new ideas and realize them
• You work on user generated content initiatives to build up customer loyalty and source scalable content
• You develop personalized contents to ensure that the right message is received by the right audience
• You conceptualize and implement efficient content distribution strategies
• You work hand in hand with the rest of our SEO Team – you are a dream team with the same mindset and complement each other with your specific skill set
• You love to work closely with the Marketing team to ensure holistic approaches to all campaigns and to be compliant with CI, CD and tone of voice on our website
• You set up and monitor reporting KPIs • Experience in Content Marketing and/or Project Management for at least 3 years
• University degree in Business Administration, Marketing or the like
• English skills on a native level, every other European languages are a plus
• Broad understanding of customer needs and experience how to tackle them
• Communication and coordination skills as well as a structured way of working, what enables you to be the perfect interface and to drive projects efficiently and according to deadlines
• Team work is your passion - you share results and laughter in the same manner
• You feel comfortable in a fast, dynamic and constantly changing environment – you improve processes and you make things happen at the same time