Marketing Operations Manager

Description

We're looking for the world's best Marketing Operations Manager who'll own the MarTech stack to measure EVERYTHING. You'll own:

• marketing process
• marketing analytics
• marketing reporting
• marketing tools and automation
• marketing training

We need someone who's obsessed with numbers, and can't stand the sight of a badly formatted spreadsheet. Even better is if you can't stand spreadsheets whatsoever, because you love to automate.

You'll work within our Operations team, engaging directly with our Growth teams. You'll work closely with the Director of Operations (your Team Lead) and the COO, with dotted lines into the VP Marketing and Chief Revenue Officer, who are obviously your key stakeholders. Your peer will be the Sales Operations Manager whom you'll work closely with too.

We're growing fast so buckle up.

THE COMPANY

We’re building the new identity standard for the internet.

Whether you want to open a bank account or hire a car, our lives are moving online. That means millions of everyday interactions now happen digitally—without ever meeting anyone face-to-face. Increasingly, our identities are becoming the new currency which we use to access online services. But with half the world being unbanked, and identity fraud on the rise, that’s becoming more and more difficult. So our mission is to create an open world, where identity is the key to access.

We use machine learning to assess whether a user’s government-issued ID is genuine or fraudulent, and then compare it against their facial biometrics. As a global leader in computer vision, our AI learns to identity fraud as it evolves over time. Our goal is to apply cutting-edge research to build powerful, simple products that drive inclusion and safety online—without compromising on user privacy.

That’s how we give companies like Revolut, Zipcar and Bitstamp the assurance they need to onboard users remotely and securely across 195 countries… and we’re just getting started.

Founded in 2012, we're a diverse, global team of 250 technologists spread across 6 countries. We've also received over $60m in funding from world-class technology investors including Salesforce and Microsoft.

You can learn more about our team and the work we do on our Onfido blog.

RESPONSIBILITIES:

You'll be responsbile for marketing campaign effectiveness and optimisation across all marketing programmes. That means you'll own:

• marketing process
• marketing analytics
• marketing reporting
• marketing tools and automation
• marketing training

You'll also be responsible for:

• tracking channel metrics, pipeline contribution, stage of opportunity, win revenue, and overall ROI.
• systems integrations including the marketing automation platform, Google Analytics and Salesforce.
• closely monitoring and maintaining data quality for leads, contacts, target accounts, and activities within the marketing database.
• working with Marketing, Sales Development and Sales teams to regularly refresh target accounts for maximum coverage as well as building prospect lists from in-house and third-party data sources to meet company objectives for target account engagement and pipeline creation
• managing strategy and data governance for leads and contacts, and any marketing campaign related data and activities in marketing automation and CRM systems.
• building and adjusting djust dynamic lead scoring models on a quarterly basis to increase the accuracy of our prospects and ensure Sales Development teams are achieving pipeline goals.
• working with marketing team to regularly help develop, deploy, and maintain nurture programs, digital display advertising and direct mail.

Requirements

5-7+ years of B2B SaaS marketing experience either in demand generation or marketing disciplines within a marketing team.

• Passion for ROI, connecting data across multiple systems to show the full impact of marketing.
• Ability enhance effectiveness and efficiency through technology.
• Heavy experience with Marketing Automation and CRM Platforms.
• Master knowledge of Salesforce - including reports, data import/export and dashboard creation.
• Proficient in deploying emails, including A/B testing and campaign creation within marketing automation platforms.
• Ability to execute, by measuring both quantitative and qualitative results
• Align with Executive Team driving metrics, communications and objectives
• Proficient in Google Sheets
• Drive. This is a great company for people who love to love their work.
• Room to grow, personally and profesionally. We're a growing company. You can always learn and do more stuff.
• A positive and collaborative attitude in the workplace.

Benefits

We're committed to making Onfido a fantastic place to work, so we go to great lengths to give you what you need to succeed. You’ll receive:

• A meaningful equity allocation
• 25 days holiday, plus bank holidays
• Pension with The People’s Pension (employer contribution 3% of base salary)
• Personalised Financial Advice with St. James’ Place Wealth Management
• Bupa Health Cash Plan (Level 2)
• Sanctus mental health coaching
• Flexible working
• Payroll Giving
• Volunteer days - 2 days paid time off per year, in addition to holiday allowance, to volunteer
• Subsidised gym membership or home cleaning (50% up to £50 per month)
• Onsite massages
• Free yoga classes, 5-a-side football bookings
• An unlimited budget for any software or books you need
• Free languages classes (currently Spanish, French and English)
• A fully stocked kitchen with unlimited breakfast, drinks, snacks and fresh fruit every day
• Clubs: Coding, Running, Theatre, Games, Poker, Movies and many more!
• Open and transparent culture—we come together on a weekly basis for a global forum (OnFriday) where we share updates and strategic plans, and engage with each other informally over food and drink.

We are proud to be an equal opportunity employer and we value diversity at Onfido. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.