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Digital Marketing Associate - SEA

Paris

Vacancy opened 09-02-2019

Description

Why join us?

BlaBlaCar is looking for an associate to join its Digital Marketing team. As such, you will play a key role in defining our 2019 global marketing vision. You will be joining a very skilled and motivated team of people, whose goal is to accelerate BlaBlaCar's growth. Thus, the role requires a sharp, analytical mind and an entrepreneurial spirit. You should be able to envision and plan future campaigns in advance whilst rolling up your sleeves to ensure that the current ones are as efficient as possible.

You will be focusing on our biggest digital marketing channel, Search Engine Advertising (SEA), directly contributing to:

  • the definition, execution and optimisation of BlaBlaCar's 2019 global marketing strategy

  • the exciting development of our automation program aiming at improving BlaBlaCar marketing campaign further by turing manual tasks into smarter automatic processes

  • the continuous analysis of marketing KPIs to measure performance, identify growth levers and new automation opportunities

  • the definition of countries’ challenges and prios, working in close collaboration with the local marketing teams

  • the development of new scalable marketing projects

As part of the Digital Marketing team of BlaBlaCar, you will be trained to:

  • build innovative and efficient digital marketing strategies to drive business activity;
  • manage complex projects requiring the coordination of stakeholders from different departments and countries;
  • leverage data analysis to improve marketing performance and time efficiency.

common.workspaces

Benefits

BlaBlaBreak: yearly activity gathering all local team for a weekend together.
BlaBlaBreak: yearly activity gathering all local team for a weekend together.
BlaBlaParty
BlaBlaParty
BlaBlaSwap: yearly office swap in another BlaBlaCar office of your choice
BlaBlaSwap: yearly office swap in another BlaBlaCar office of your choice
BlaBlaTime: weekly global meeting where each team presents its main focus and activities
BlaBlaTime: weekly global meeting where each team presents its main focus and activities
Breakfast
Breakfast
Holidays
Holidays
International Weeks: each six months all local teams get together in the Paris HQ for a week
International Weeks: each six months all local teams get together in the Paris HQ for a week
Onboarding Week in Paris HQ
Onboarding Week in Paris HQ
Team Building Weekend
Team Building Weekend