Online Customer Value Management Specialist

Creata il 14-12-2016

Location Bologna

POSIZIONE CHIUSA Candidati ora

Descrizione

Our Marketing department is looking for a skilled Online Customer Value Management Specialist (CVM) to join the team. He/she will work with media planning and communication teams in order to increase the user LTV through re-engagement and retention strategies. A CVM Specialist in DoveConviene is a key member for innovating and executing the various CRM initiatives across the company with main focus on our mobile app.

Main responsibilities:

Focus on re-engagement and retention strategies

Focus on mobile CRM topics such as push notification creation and strategy

Forecast, monitor and report on CRM marketing performance and country trends

Optimize the campaign portfolio according to budget and performance targets

Carry out and analyze A/B tests to optimize performance and strategy

Create regular and ad-hoc operational reports

Requirements

Degree in Business, Marketing or Communications

Ideally more than 3 years of experience in Marketing and CRM activities

Fluency in English

Proficient in using Microsoft Office (especially Excel)

Basic knowledge of HTML

Proactive approach and strive for excellence

Good organizational and communication skills

Flexible, enthusiastic and team player

We offer:

Growth prospects within an internationally growing company

Great chance to enrich and increase your own expertise and technical skills

Young, informal and dynamic work environment

State of the art technology development

Great colleagues and a nice office

Benefit

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